Manager, New Business Development Digital Solutions (Audience Activation) - Chicago, IL
Nielsen is looking for as Manager, New Business Development to join our Audience Activation team. This talented team focuses on empowering brands and their agencies to connect more directly with customers by combining Nielsen’s world-class data, analytics, media planning, marketing activation and data management platform capabilities. The data synergies facilitate a deeper understanding of consumers, more effective one-to-one messaging, and superior ROI analysis and campaign optimization.
As a Manager, New Business Development within the Audience Activation team you will be responsible for selling our suite of reach and resonance measurement solutions and DaaS. We are looking for dynamic sellers who are client focused with a background in sales, data driven SaaS solutions and an in-depth knowledge of the digital agency advertising ecosystem. Bottom line – a top sales talent who can prospect, brand, sell, negotiate and close business. The ideal candidate will also have a demonstrated track record of working successfully with agencies in area of digital media.
BA/BS degree. 3+ years of successful experience in a revenue-focused Business Development or Sales role within the advertising, data solutions, or marketing services industry Skilled developer of growing business from existing accounts Talented producer of new business acquisition from non-billing accounts Keen collaborator - internally and externally Strong knowledge of digital advertising systems and business models Outstanding analytical and strategic thinking skills Demonstrated ability to create value for clients in marketing, measurement and research conversation Outgoing confident individual who is comfortable presenting to senior executives. Proficient in digital marketing, internet/software industries, understanding of web technologies Proficient in Salesforce and ability to learn other contract management software systems Ability to manage multiple projects at various stages consistently Thrive in a fast paced environment in an industry that is constantly evolving Some travel required
ABOUT NIELSEN We’re in tune with what the world is watching, buying, and everything in between. If you can think of it, we’re measuring it. We sift through the small stuff and piece together big pictures to provide a comprehensive understanding of what’s happening now and what’s coming next for our clients. Today’s data is tomorrow’s marketplace revelation. We like to be in the middle of the action. That’s why you can find us at work in over 100 countries. From global industry leaders to small businesses, consumer goods to media companies, we work with them all. We’re bringing in data 24/7 and the possibilities are endless. See what’s next with us at Nielsen: careers.nielsen.com
Nielsen is committed to hiring and retaining a diverse workforce. We are proud to be an Equal Opportunity/Affirmative Action-Employer, making decisions without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability status, age, marital status, protected veteran status or any other protected class.